From working adults who need new pathways or more flexible economic opportunities to enterprises grappling with reskilling gaps of mission-critical knowledge, our portfolio companies have remained committed to achieving measurable positive outcomes for their beneficiaries and their investors.
Leeds Illuminate invests in growth-stage companies with demonstrated efficacy and measurable outcomes in the education and workforce sectors. We believe that delivering positive outcomes for the learners and workers served is key to building enduring, successful businesses in these sectors.
In our third Impact Report we celebrate the results our portfolio companies are accomplishing for their beneficiaries, who are mostly adult learners and workers, and whose positive outcomes in turn benefit their families and communities.
We are proud to partner with these mission-driven companies to help further scale their results. We welcome your feedback and engagement as we continue to grow our portfolio and impact in the months and years ahead.
Sincerely,
The Leeds Illuminate Team
Leeds Illuminate focuses on solutions that expand, improve, and accelerate learning and quality job outcomes from the earliest of learners through working professionals. The firm believes that investing in companies delivering positive results for learners and workers will build long-term sustainable value for all stakeholders.
Simply put, this means we invest in companies with products and services that we believe deliver positive improvements from the status quo for learners and workers. In addition to traditional diligence, Leeds Illuminate also conducts thorough diligence on the evidence of efficacy and outcomes pre-investment. Post investment, we partner with our portfolio companies to seek to further grow, improve and advance those outcomes during our investment period.
In addition to our team’s decades of experience in impact investing and in the education and workforce sector, our impact strategy is shaped by the principles of the IFC Operating Principles for Impact Management (OPIM) and the Impact Management Project’s Five Dimensions of Impact framework.
Please see below for more information on various components of our impact strategy:
We evaluate each potential investment’s alignment with our overall impact objectives in education, workforce development, and workforce access. We also evaluate a prospective investment’s alignment with the Sustainable Development Goals, including specific targets under the “Quality Education” and “Decent Work and Economic Growth” goals as well as several other SDG targets. See how the current portfolio aligns to SDG targets.
In our evaluation of company efficacy data, we utilize existing primary and secondary research conducted by the company or others pre-investment to validate demonstrated efficacy and as needed, depending on the rigor and credibility of existing results, will make plans for additional contribution to advance future efficacy evaluation and outcomes studies in partnership with management teams. Examples of efficacy evidence can include:
We also conduct information collection pre- and post-investment on the beneficiaries (e.g. who are the learners and the workers benefiting from the outcomes) and seek beneficiary viewpoints and satisfaction indicators whenever possible. Leeds Illuminate can also provide advice and technical assistance, when appropriate, to seek to further improve or advance the degree of change, scope or target beneficiary groups for achieved outcomes over time.
Overall, our impact measurement and management strategy is aligned with the IFC Operating Principles for Impact Management (OPIM). Specifically, Leeds Illuminate:
Leeds Illuminate’s target impacts and portfolio-generated outcomes are aligned with the Sustainable Development Goals, including specific targets under the “Quality Education” and “Decent Work and Economic Growth” goals as well as several other SDGs.
Click a specific SDG Target below to see the Leeds Illuminate portfolio companies contributing to that target impact.
The Mom Project is a digital talent marketplace and community that connects professionally accomplished women and mothers with family-friendly companies for both flexible, project-based work opportunities and full-time positions. The Mom Project has become the leading talent platform for working moms and a solution for companies seeking to improve their gender diversity and retain female talent.
Women can sign-up to join The Mom Project community and gain access to work, skills training, career development and networking opportunities at no cost to them. Companies have identified The Mom Project's suite of hiring, upskilling and retention solutions as an effective way to solve pressing labor shortages while also addressing longer-term concerns around attrition, skill gaps and the need for greater diversity and empathy in the workplace.
An estimated 43% of women leave the workforce within a year after having a child, and many face significant challenges when seeking to re-enter.[1] Women represent 48% of the entry-level U.S. workforce but only 32-36% of senior manager/VP positions and only 26% of C-suite positions.[2]
McKinsey & Co reported in October 2022, “Now companies have a new pipeline problem. Women leaders are leaving their companies at the highest rate we’ve ever seen…to put the scale of the problem in perspective: for every woman at the director level who gets promoted to the next level, two women directors are choosing to leave their company.”[2] 56.7% of women participated in the U.S. labor force in 2022.[3]
[1] https://www.thebump.com/news/record-low-womens-labor-participation
[2] https://www.mckinsey.com/featured-insights/diversity-and-inclusion/women-in-the-workplace
[3] https://www.dol.gov/agencies/wb/data/widget
The Mom Project has a stated goal to connect moms on its platform with more than $1 billion in economic opportunity in the next two years.
The Mom Project helps women remain active in the workforce in every stage of their journey by connecting women with employers who are committed to designing and supporting a better workplace. Today the company offers women the following free resources:
Product School is a global leader in Product Management training with a community of over one million product professionals. The company’s certificates are industry-recognized credentials by employers hiring product managers.
Product management jobs are in high-demand and involve flexible positions that connect consumer needs and interests with product development and delivery. Unlike traditional graduate school business programs designed for students seeking roles within the finance and consulting fields, Product School’s certificate programs are highly relevant for the next generation of software product leaders, and offered at a fraction of the cost.
Students can select part-time course offerings on weeknights or weekends or fast-track their education with an intensive full-time course of hands-on training. Product School’s instructors are real-world Product Leaders working at top Silicon Valley companies including Google, Facebook, Netflix, Airbnb, PayPal, Uber and Amazon.
Traditional MBA programs can be costly, lengthy and often lack the application of real-world skills, particularly in newer and dynamic job categories, like product management. Meanwhile, jobs in Product Management command strong salaries and are in high demand with employers seeking to find applicants with relevant training and skills.
Product School also offers free career and training resources to a global audience, including:
Wonolo is the leading on-demand staffing platform that connects hourly and frontline workers – called “Wonoloers”– to job opportunities. As a “gig economy” model, workers have total choice of if they want to work, when and how often they want to work, what work they’re willing to do, where they’ll do that work, and how much they’re willing to accept for that work as they are presented with recommended opportunities in their local areas on Wonolo’s mobile application. Wonoloers have the freedom to select which jobs they want to work and choose their own schedule.
8.3 million of Americans are unemployed or underemployed and millions of workers are seeking more flexible work to better meet their lifestyle, family and income needs.[1] 73% of traditional temporary staffing agency workers are still placed in full-time, longer term work versus offering flexible scheduling options and allowing workers to choose when, where and how often to work.
The unemployment rate of individuals with criminal convictions is about five times higher than those without.[2]
[1] https://www.bls.gov/news.release/empsit.t15.htm
[2] https://www.prisonpolicy.org/reports/outofwork.html
Over 1 million workers have used Wonolo's mobile app to pick up jobs that fit their needs and schedules and have earned hundreds of millions of dollars. An estimated 38% of workers on the platform are women.
95% of Wonoloers rate their job experiences as Satisfied or Extremely Satisfied.
Wonolo launched a “Path Forward” program in 2021 to help provide access to jobs for individuals who might fail a background check because of their past involvement in the criminal justice system. The company works with its customers to encourage them to offer jobs to Wonoloers who have only passed more-permissive criminal background checks or, in many cases, not passed any criminal background check.
In April 2022, Wonolo reported that since its Path Forward program launch it has helped customers to post over 30,000 jobs that people with previous criminal justice system involvement can accept. Wonolo also collaborated with researchers from the Harvard Business School and other institutions entitled, "Increasing the Demand for Workers with a Criminal Record.” The paper, which was published by the National Bureau of Economic Research, studied Wonolo’s Path Forward program. Wonolo continues to collaborate with these same academics on further research into improving access to work.
"In our research, we find that 39% of businesses in our sample are willing to work with individuals with a criminal record at baseline, which rises to over 50% when businesses are offered crime and safety insurance, a single performance review, or a background check covering just the past year," said Zoe B. Cullen, Assistant Professor of Business Administration at Harvard Business School. "With cost-effective policies, platforms can integrate workers with past involvement in the criminal justice system without deterring employers. This is a promising approach to expanding labor supply, and simultaneously addressing a pressing social challenge."
Wonolo aspires to have all Wonoloers get paid a living wage. The company encourages businesses to post jobs that offer competitive pay, well beyond what the worker would make if they were earning the minimum wage for employment in their area.
Wonolo surveys of U.S. workers reflect current inflationary impacts on workers. The company’s August 2022 survey found the vast majority of both corporate workers (92%) and gig workers (85%) said the cost of their bills have increased in the last six months, but only 41% of corporate workers and 42% of gig workers have received an increase in pay in the last six months.
Wonolo gives workers access to:
“Wonolo has helped me tremendously. It has allowed me to pay my rent during these times of inflation. Without Wonolo, I would have had to move to a more affordable place to live. Moving would mean my children would have to change schools to a not-so-good school district. Keeping my kids in the great school that they are in means the world to me.”
- Quinton (Wonoloer)
Click on a Wonoloer photo to read more on each’s personal story.
My name is Omar and I’m a Wonoloer in Texas. I heard about Wonolo and started accepting jobs on the app back in December. Funny enough, I remember the exact moment. I was scrolling on my phone while I was getting an oil change. I was looking for a new job and Wonolo popped up on my Google search. I was in a place of wanting to try something new and the ability to try news jobs through an app really appealed to me.
Getting started was incredibly easy. I downloaded the app, signed up, and started accepting jobs the next day. Making money this easily is the best part of Wonolo. Somedays, I accept early jobs and if I have enough energy, I accept another job for later that day. I’ve been able to make enough money in the last few months to financially feel better again. I’m caught up on my bills, I can save, and money is not a stressor anymore.
I’ve also met awesome people, like Ava, while working jobs I find on Wonolo. Everyone knows each other and we help one another all the time. The community is very strong here in Texas. The only thing I wish was different was having the Wonolo app available when I was 18. This would’ve been a great way for me to gain experience, try new things, and network with people. But, I’m glad I found Wonolo now!
My name is Elwood and I am a Wonoloer in the New York area. I heard about Wonolo through a friend, but didn’t sign up right away because I had a job and was working. However, after the pandemic, I didn’t have any work and I needed to find something fast. I remembered Wonolo, downloaded the app, and have been working ever since!
Using the Wonolo app, I accepted jobs posted by different businesses that interested me. Through working at many different locations, I’ve been able to gain a lot of experience and learn new skills. Gaining the experience has helped propel me where I’m at today too. Eight months ago, I was able to find a full time position with a business I previously engaged with through Wonolo. I’ve worked really hard, have shown leadership, and am now being promoted, too.
Wonolo has been able to open a lot of doors for me and I’m grateful for the experience I’ve gained. If you’re looking for something new for work, download and check out the Wonolo app. You may find an opportunity that fits you!
My name is Jeffrey and I’m a Wonoloer in NYC. I’m a person who’s social, active, helpful, independent, and observant. I bring these skills to every Wonolo job I accept.
I first heard about Wonolo back in 2020. I had lost my job due to the pandemic and I was on the job hunt. I saw an online advertisement for Wonolo and originally thought it was too good to be true. However, I downloaded the app, signed up, and was able to start working right away. Being able to find work on my phone is amazing. I can look at jobs based on location and pay, so I can make the best choice for myself. I also love that there’s no application, resume, or interview. It makes finding work simple!
Wonolo is helping me have freedom in my schedule. I am my own boss and I now have the ability to have flexibility in my life. This has never been the case before. My goal over time is to save up to invest in my own business. I’ve been told that I have the skills to run my own business, so I want to make that dream a reality.
If you’re on the fence about diving into Wonolo, I say don’t think twice about it. It’s a life-changing experience, especially if you’ve had difficulty in finding work. Wonolo was here for me when I needed it, so now I am a loyal Wonoloer!
Mursion is an online virtual reality training platform that uses a combination of artificial intelligence and human actors to deliver scenarios for learners to practice essential human skills. Examples of simulation scenarios’ focus include clinical soft skills, leading through crisis, management communication and sales skills.
Mursion is an online virtual reality training platform that uses a combination of artificial intelligence and human actors to deliver scenarios for learners to practice essential human skills. It provides an immersive platform for practicing these essential skills so adult learners can perform better in the real world.
Mursion simulations are designed for the modern workforce, staging interactions between learners and avatars to achieve the realism Mursion believes is needed for measurable, meaningful results. Drawing upon research in learning science and psychology, Mursion harnesses leading technology and human interaction to help deliver outcomes for both learners and organizations.
Organizations turn to Mursion for a safe place to practice human skills, such as emotional intelligence, adaptability and resilience, in an authentic risk-free environment where the danger of harming the individual’s performance and company’s reputation is eliminated. Examples of simulation scenarios’ focus include clinical soft skills, leading through crisis, management communications, reducing racial bias and sales skills.
97% of employers surveyed said that soft skills were either as important or more important than hard skills. However, 46% of new employees fail within 18 months and of these, 89% fail because of a lack of soft skills, such as professionalism or the ability to get along with others. [1]
Additionally, the need for training on diversity, equity and inclusion is apparent in the falloff of diverse talent in senior company management and leadership positions. According to McKinsey’s study, women represent 48% of the entry-level workforce but only 35% of mid-level managers and 24% of Executive and C-Suite level leadership. For people of color, the numbers for these roles are 34% for entry-level roles, 24% of mid-level managers and only 17% of Executive and C-Suite level leadership. [2]
[1] https://www.shrm.org/resourcesandtools/hr-topics/employee-relations/humanity-into-hr/pages/covid-19-soft-skills-at-work.aspx
[2] https://www.mckinsey.com/featured-insights/diversity-and-inclusion/women-in-the-workplace
1,000 simulations in 10 counties and 10 languages are conducted each week on Mursion’s platform. >85,270 individuals have completed at least one simulation. Each simulation has a specific use case and target outcome with teacher training, management training and diversity, equity & inclusion (DE&I) corporate training as top use cases.
89% of individuals who completed Mursion simulations report the experience to be a valuable use of their time, and over 90% found the scenario authentic to real-life situations. 91% report they learned something they can apply to their day-to-day work.
The following are examples of Mursion’s demonstrated outcomes for various use cases of its platform; please see the Mursion website for company-published case studies and background details.
Leeds Illuminate believes diversity is a strategic and moral imperative. We seek to prioritize diversity, equity and inclusion in our internal team of investment professionals, portfolio company management and board leadership, and student and workforce beneficiaries served.
We believe this priority of diverse perspectives and equitable access throughout our work enables long-term advantages and enhancement of our investment strategy.
*Data available only for companies that collect employee and Board of Directors demographic data
Having invested in companies with demonstrated outcomes for learners and workers, we work with our portfolio companies to help scale, improve and advance those outcomes during our investment period.
Leeds Illuminate is proud to support our portfolio companies in their respective impact goals over the next 3-5 years.
Hover over each company to see its 3-5 year impact goal: